Jianan Xu

Jianan Xu holds a bachelor’s degree in Digital Media Arts and has received numerous national and provincial design awards. She has accumulated over three years of rich experience in brand identity, graphic and typography design, CIS system development, and AI-generated visuals (AIGC).

Prior to this, Jianan worked at RYMC Design, Risocial, and Bigverse, where she participated in projects ranging from brand visual identity to AI-driven creative initiatives. During her time at the Production Type Shanghai, her design practice spanned merch design, brand identity, and AIGC-based visual creation, while also leading the planning and execution of related photography and event filming scripts.

She is passionate about exploring the integration of design and cutting-edge technology, and is proficient in using AIGC tools to effectively enhance creative efficiency and continuously expand the boundaries of visual storytelling. In her spare time, Jianan maintains a strong interest in perfume culture, avant-garde art, and bookbinding design, bringing unique depth and warmth to every project through an interdisciplinary perspective and a commitment to excellence.